Fashion & Beauty

ThirdLove's Bridal Collection Is Officially Here

ThirdLove's Bridal Collection Is Officially Here

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You're going to spend all day and maybe even all night in that wedding dress, so of course what's underneath (a.k.a. your wedding bra) definitely matters. Underwire bras are notoriously uncomfortable, and anything that offers the support you need probably doesn't go with the dress's neckline. ThirdLove's Bridal Collection is here to solve all of that. The brand known for its best-fitting bras has just launched a bridal lingerie collection that includes cozy memory-foam-cup bras and luxe but wearable underwear.

Launching today (just in time for those spring and summer weddings!), ThirdLove's Bridal Collection features nine sexy styles, in a mix of lace, satin, and mesh, starting at just $34. Bras from the collection are available in half cup sizes for the perfect fit and come in balconette, demi, and strapless styles, so they'll fit with any neckline. Underwear and a plunging bodysuit from the lingerie line come in cheeky and bikini styles with sexy sheer mesh paneling, so you don't have to sacrifice style for comfort. Trust us, you'll want to wear this collection long after your wedding.

If you're new to the online retailer, here's a quick primer. At ThirdLove, comfort is key. The brand was born out of necessity: Cofounder Heidi Zak just could not find a good bra, so she created one instead. The brand also invented half cup sizes for those who find their size is just in between. If you're worried about buying a bra online instead of in person, the company offers 30-day trials and a helpful Fit Finder quiz to ensure a perfect fit-so that's one less thing to worry about when planning your wedding! Is also has your something blue sorted, because the pieces from this collection come in pretty shades like sea salt, soft pink, and periwinkle. With everything at just under $200, it's the perfect gift for yourself or your favorite bride-to-be!

Shop the new ThirdLove Bridal Collection below, and leave your wedding lingerie worries behind.

Courtesy of ThirdLove ||| The Bodysuit in Seasalt, $198

24/7 Lace Balconette Bra in Periwinkle, $76, and Lace Cheeky in Periwinkle, $34, or two for $50

The 24/7 Lace Balconette Bra, $76, and Lace Cheeky, $34, in Seasalt

The Satin Demi Bra, $76, and Satin Lace Bikini, $34, in Seasalt

The 24/7 Classic Lace Strapless Bra, $76, and Lace Cheeky, $34, in Seasalt


  1. Yahya

    This is because too often :)

  2. Offa

    the idea Remarkable and timely

  3. Ardolf

    a charming sentence

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